- +40%
Ecommerce growth
Cloudwave Agency stepped in to devise a customized, multi-faceted marketing strategy to address A&A Coatings’ challenges. By focusing on improving their online visibility, engaging customers through personalized content, and optimizing the website for conversions, Cloudwave implemented a solution that brought sustainable growth to A&A Coatings’ business.
The challenge
A&A Coatings, a leading industrial coatings company specializing in thermal spray coating solutions, was facing difficulties in generating leads and driving customer engagement through their digital platforms. Despite offering high-quality, industry-specific services, the company struggled with low engagement on social media, minimal website traffic, and a weak online presence. A&A Coatings was also losing potential customers to competitors who had more aggressive online marketing efforts.
Key Issues:
- Low lead generation through online platforms.
- Minimal customer engagement on social media channels.
- Limited website traffic and weak visibility in search engines.
- Inefficient website structure leading to poor user experience and low conversions.
Services Used:
STRENGTH IN NUMBERS
Business impact
Through a well-rounded and customized marketing strategy, Cloudwave successfully transformed A&A Coatings’ digital presence, resulting in significant improvements in lead generation and customer engagement. The strategic focus on website optimization, data-driven social media management, SEO, and interactive content allowed A&A Coatings to overcome its challenges and drive sustained business growth.
Company Growth
Organic conversion rate improved
Increase new users from organic traffic