- +50%
Еngagement rates
To address DataGalaxy’s challenges, Cloudwave Agency implemented a multi-faceted marketing strategy designed to boost engagement and brand visibility. The approach combined content personalization, data-driven social media management, and interactive campaigns to capture and retain the target audience’s attention.
The challenge
DataGalaxy, a leading data catalog and metadata management platform, was struggling with low user engagement despite offering a comprehensive solution for data management. While their platform had a lot of potential to attract a broader audience, they were facing several issues:
- Low user engagement on social media and their website.
- Minimal interaction with their educational content.
- Lack of brand visibility in a competitive data management market.
- Stagnant growth in website traffic and lead generation.
DataGalaxy needed a strategy to create meaningful connections with its audience, increase brand awareness, and drive conversions, particularly within a highly technical and specialized B2B market.
Services Used:
STRENGTH IN NUMBERS
Business impact
Cloudwave Agency’s tailored marketing strategy helped DataGalaxy overcome their challenges of low engagement and stagnant growth. By personalizing content, leveraging data-driven social media management, and executing interactive campaigns, Cloudwave successfully increased engagement by 50%, improved website traffic, and significantly boosted conversions.
This project underscores Cloudwave’s ability to create meaningful, long-lasting connections with target audiences while driving measurable business growth for its clients. DataGalaxy now enjoys stronger brand recognition, higher customer interaction, and a larger pool of qualified leads for future growth.
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic